Lionell Schuring

Creative Director, Brand Builder, Product Designer & Business Developer

Great brands are the accumulative of great products, stories and experiences. It's my aim to make those recognisable, sustainable and most of all relevant to people.

Based in Amsterdam, the Netherlands 🇳🇱

GMT +2 hours

Lionell Schuring

Creative Director, Brand Builder,
Product Designer & Team Leader

Based in Amsterdam,
the Netherlands 🇳🇱

GMT +2 hours

Great brands are the accumulative of great products, stories and experiences. It's my aim to make those memorable, recognisable and most of all relevant to people.

Lionell Schuring

Creative Director, Brand Builder,
Product Designer & Team Leader

Based in Amsterdam,
the Netherlands 🇳🇱

GMT +2 hours

Great brands are the accumulative of great products, stories and experiences. It's my aim to make those memorable, recognisable and most of all relevant to people.

My expertise lies in coming up with innovative solutions that combine creativity with data, tech and design in a collaborative environment. Throughout my career I’m continuously searching for ways to make brands relevant to people. Combining brand with customer experience, digital innovation with traction and research with gut.

My expertise lies in coming up with innovative solutions that combine creativity with data, tech and design. Throughout my career I’m continuously searching for ways to make brands relevant to people. Combining brand with cx, digital innovation with traction and research with my own gut.

lionellschuring@gmail.com

@lionell

2,200 connections

resume

pdf

career

type

awards

Type of work

From brand strategy and activation to crafting brand experiences and content, my career bridges brand promises with memorable and relevant interactions

Filter work based on

career

type

awards

Type of work

From brand strategy and activation to crafting brand experiences and content, my career bridges brand promises with memorable and relevant interactions

Filter work based on

Brand Strategy

I help clients define their brand's unique value proposition, target audience, messaging, and visual elements, to ensure a consistent and memorable brand experience across product development, marketing, and communication.

BPI

Digital Bank

BPI

Digital Bank

ILA

New Digital Bank

ILA

New Digital Bank

DATAKEEPER

ID Vault

DATAKEEPER

ID Vault

PHILIPS

Coffee Machine

PHILIPS

Coffee Machine

Brand Experience

I translate brand promises into real experiences that deliver on that promise. Whether it's in a customer, user or employee journey, I like to build a distinctive and relevant brand in even the smallest of interactions.

MILESTONES

Mobiquity

MILESTONES

Mobiquity

IRL/URL

Creative Agency

IRL/URL

Creative Agency

Concept

Site

BEING THERE

Agency

BEING THERE

Agency

POTVERDORIE!

Circular Food

POTVERDORIE!

Circular Food

Brand Activation

I like to activate brands by really doing something for people instead of just talking about it. Letting the brand exist in real life, around real people so you’re able to bump into them, join in, interact and learn from them.

FSHD

Muscle Disease

FSHD

Muscle Disease

ENECO

Wind Energy

ENECO

Wind Energy

INT. ANTI FUR COALITION

Animal Rights

INT. ANTI FUR COALITION

Animal Rights

GOVERNMENT

Fireworks Prevention

GOVERNMENT

Fireworks Prevention

Insurance

TORTURE MUSEUM

Outdoor

TORTURE MUSEUM

Outdoor

GOFAST

Energy Drink

GOFAST

Energy Drink

FSHD

Muscular Disease

FSHD

Muscular Disease

Brand Content

I turn brand promises, product introductions, experiences and promotions into commercials, social ads, outdoor and online campaigns. Always with the aim to not make it look like typical advertising.

AMSTEL

Beer

AMSTEL

Beer

OLED TV

BAVARIA

Beer

BAVARIA

Beer